Blog





Code to Market Summit at Snowbird
I'm hosting a ski retreat disguised as a developer marketing conference. And it’s a damn good disguise. We'll spend a couple days at a mountain resort and walk away with a new understanding of developers, a couple new friends to talk shop with, and take a few tactics back to work to improve adoption and revenue growth.
I'm hosting a ski retreat disguised as a developer marketing conference. And it’s a damn good disguise. We'll spend a couple days at a mountain resort and walk away with a new understanding of developers, a couple new friends to talk shop with, and take a few tactics back to work to improve adoption and revenue growth.
By:
Hank





PLG is a Poison Pill + the Lies Founders Tell Themselves About PMF
If you don’t have at least $1M ARR, you don’t have PMF and more poisonous lies founders tell themselves.
If you don’t have at least $1M ARR, you don’t have PMF and more poisonous lies founders tell themselves.
By:
Hank





Writing = Thinking. But what about prompting?
AI-assisted writing helps me blend spontaneous speech with refined thought for faster, authentic content creation.
AI-assisted writing helps me blend spontaneous speech with refined thought for faster, authentic content creation.
By:
Hank





Hank's 2025 Themes: AI & Mastering New Media
This year, I’m embracing AI-driven efficiency, mastering new media for B2B, and prioritizing focus and adventure in both work and personal life.
This year, I’m embracing AI-driven efficiency, mastering new media for B2B, and prioritizing focus and adventure in both work and personal life.
By:
Hank








